Add trust badges above the checkout button in the cart: secure payments, money-back guarantee, free shipping.
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Add trust badges right above the checkout button in the cart drawer: secure payments (Visa, Mastercard, Amex, Apple Pay icons), 30-day money-back guarantee, free shipping, and a 'Questions? Email us' link.
- Trust signals right before shoppers click Checkout.
- Payment icons (Visa / Mastercard / Apple Pay / Shop Pay).
- Guarantee text and support link.
- Inside Shopify checkout itself, custom badges need Shopify Plus and checkout UI extensions.
What you're trying to do
Shoppers often hesitate just before they commit to checkout. Trust badges next to the checkout button answer the last questions: this is safe, this is supported, this is reversible. On plans other than Plus you can't add custom content to the checkout's information, shipping or payment steps, so the cart is the last place your theme can reassure them.
Things to watch out for
- Plus vs other plans: only Shopify Plus stores can add custom badges inside checkout, through checkout UI extensions. On other plans, Fudge places them in the cart and on product pages.
- Repetition: use different reassurance than the product page shows, so the badges don't read as filler.
- Localization: payment icons differ by region; Fudge respects market settings.
- Visual hierarchy: badges shouldn't compete with the checkout button.
How Fudge does it
Fudge duplicates your live theme into a draft, edits the relevant template (product page or cart) with the changes your prompt requires, and tests against your real product data. Everything starts in draft — preview on any product or in the cart, tweak any detail, and publish when you're ready. Your live store stays untouched.
Why trust badges near the checkout button reduce hesitation
Shoppers second-guess right before they commit. Trust badges by the checkout button (secure payments, money-back guarantee, free shipping and a contact link) answer the “is this safe?” question at that moment.
Inside Shopify checkout, custom badges are only possible on Shopify Plus, through checkout UI extensions. On every other plan the information, shipping and payment steps can’t take custom content, so the cart drawer, cart page and product page are where your theme can show them.
When this is worth building
Build trust badges by the checkout button if many shoppers open the cart but don’t start checkout. Skip it if that step already converts well.
What makes one great
- Right above the checkout button: visible during the decision.
- Payment icons from your enabled methods: Visa, Mastercard, Amex, Apple Pay and so on.
- Money-back guarantee, free shipping, contact: addresses the obvious concerns.
- Visual hierarchy preserved: the badges don’t compete with the checkout button.
Pair this with trust badges and guarantees row and checkout flow browser walkthrough. Fudge builds the badges with its store editor; for what each plan allows inside checkout, see how to add trust badges to Shopify checkout.