Show up when shoppers ask AI. Not only when they search Google.
More shoppers ask ChatGPT, Gemini and Perplexity what to buy. Fudge optimizes your Shopify store for AI search with complete product details, clear answers and structured data, added as drafts you approve.
5-day free trial · Built for Shopify
- Care and material details on 40 sofa pages Live
- Answers to delivery and returns questions Ready for review
Used by 3,100+ Shopify stores, from solo founders to teams at established brands
Rated 4.9 on the Shopify App Store
Product pages that AI assistants can actually read
Pages written for people who already know your brand. When assistants can’t find the materials, sizes or delivery times, they may recommend a store that lists them.
With Fudge Product pages answer the questions shoppers ask AI, in plain text on the page, and you can see which assistants send visitors.
- 1 Care and material details on 40 sofas Live
- 2 Product structured data Live
- 3 Delivery and returns answers Ready for review
- 4 Sofa comparison guide Drafting
What Fudge checks for AI search
The things AI assistants rely on when they decide which products to recommend.
Missing product facts
Materials, sizes, compatibility and care details that shoppers ask about and your pages don’t mention.
Unanswered questions
Delivery, returns, sizing and “which one should I buy” questions with no clear answer on your site.
Structured data
Product, review and FAQ markup that tells machines exactly what a page is about.
Hidden content
Details that only appear in images or PDFs, where assistants can easily miss them.
Visits from AI assistants
Which assistants send shoppers to your store, and which pages they land on.
Comparisons
Questions like “Oslo or Bergen?” that deserve a clear answer of their own.
What Fudge builds for AI discovery
Everything starts as a draft in your theme or your blog.
Things you can ask Fudge for
Each example comes with the prompt a merchant would type.
How Fudge measures AI search traffic
Fudge measures the visits and purchases AI assistants send you. To see whether assistants mention your store at all, it can run an audit that asks them the questions your shoppers ask.
- Visits from ChatGPT, Gemini, Perplexity and Copilot Google Analytics
- Purchases from those visits Shopify
- Product pages with complete details Fudge
- Pages with valid structured data Fudge
Shopify AI search questions
What is AI discovery?
Shoppers increasingly ask AI assistants like ChatGPT for product recommendations. AI discovery means making sure those assistants can find, understand and recommend your products.
Can Fudge make ChatGPT recommend my store?
No one can promise that. Fudge improves what assistants rely on, like complete product details, clear answers and structured data, and shows you the visits assistants send so you can follow the trend.
How is this different from SEO?
They overlap. Good SEO helps, but assistants also need plain answers and complete product facts. Fudge works on both from the same plan.
What is llms.txt?
A file that points AI tools to the most important pages on your site. Shopify provides one by default, and your theme can replace it with its own version. Fudge can draft that version and keep it up to date as your range changes.
Where do the missing product details come from?
From what you already have: your product data, existing pages, and any supplier sheets or care labels you share. When a fact isn’t anywhere in your store, Fudge asks your team instead of guessing.
Will this change how my product pages look?
Only where you approve it. Most changes add details and answers your shoppers want anyway, in your theme’s own style.
Keep improving your store, without doing it all yourself
In your trial, see the opportunities Fudge finds in your store, and review its first drafts with your team.
5-day free trial · No credit card needed · Help from our team on every plan