Raise your average order value. With offers built into your store.

Fudge handles merchandising for your Shopify store: it finds the products customers buy together, sets up bundles, upsells and free-gift offers in your theme, and keeps your collections in the right order. Then it reports order value and revenue before and after each change.

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Merchandising Nordhem Living

Average order value, last 28 days $1,240 +12%

Bergen sofa and matching chair bundle Ready for review
Free gift on orders over $1,500 Live

Nordhem Living Nothing goes live until you approve it

Used by 3,100+ Shopify stores, from solo founders to teams at established brands

Rated 4.9 on the Shopify App Store

Offers based on what customers actually buy

Before

Bundles in one app, upsells in another, and a bestseller collection that was last sorted months ago. Nobody knows which offer pays.

Offers to try Results: unknown

Bundle the sofa and chair Free gift over $1,500 Cart upsells Re-sort bestsellers Move sold-out sofas down Complete the look Free shipping bar Gift guide collection

With Fudge

Offers built from your order history, collections sorted by what sells and what’s in stock, and order value measured before and after each change.

This month in Fudge Order value tracked

1 Bergen sofa and chair bundle Live · +12% order value
2 Free gift on orders over $1,500 Live
3 Complete the look in the cart Ready for review
4 Living room collection sorted by sales and stock Drafting

What Fudge checks in your orders and collections

Fudge reads your Shopify orders and products to see what sells together and what sits still.

Products bought together

Pairs and sets in your order history that are worth turning into bundles.

Order value

Average order value by product, collection and traffic source.

The cart

Add-to-carts and removals from your analytics, and products that get viewed but rarely bought.

Collections

Sort order, sold-out products at the top and collections that haven’t changed in months.

Offers

Order value and discount cost for every discount and free gift, compared with the weeks before it started.

Seasonal moments

Gifting periods and launches that deserve a collection or an offer of their own.

What Fudge builds to raise order value

Everything starts as a draft in your theme.

Discounts & bundles Bundles, volume discounts, free gifts and tiered offers. Storefront Cart upsells, complete-the-look blocks and better collection pages. Quizzes Gift finders that recommend sets, not single products. Landing pages Gift guides and campaign pages for the moments that sell.

Things you can ask Fudge for

Each example comes with the prompt a merchant would type.

add a 'Frequently bought together' bundle “Add a 'Frequently bought together' section to the product page below the buy box. Show 2 paired products with checkboxes pre-checked, a 10% bundle discount, and a single 'Add bundle to cart' button.” See the example add cart upsells “In the cart drawer, add an upsell row at the bottom showing 3 complementary products based on what's in the cart. Each card has image, name, price, and an 'Add' button that adds the product without leaving the drawer.” See the example build your discounts and offers “Set up a buy 2, get 10% off offer on my best sellers and add a banner for it.” See the example build a bundle-builder page “Build a bundle builder page at /pages/build-your-bundle: tier selector (Starter 3 items / Popular 5 items / Ultimate 8 items), product picker with checkboxes (limited to the tier's count), live progress bar, auto-applied tier discount, and a sticky 'Add bundle to cart' CTA.” See the example add a free-shipping progress bar to your cart drawer “Replace the current cart with a slide-out cart drawer. Add a 'free shipping at $75' progress bar at the top, AJAX quantity selectors, and a 3-item upsell carousel underneath.” See the example build a shop-the-look section with hotspots “Add a "Shop the look" section with clickable hotspots on a lifestyle photo. Each hotspot shows product info and add-to-cart.” See the example

How Fudge measures order value

Fudge puts what each discount cost next to order value and revenue while the offer ran, compared with the weeks before, so you can decide which offers to keep.

What’s measured Source

Average order value Shopify
Revenue from each bundle and offer Shopify
Discount cost next to revenue from the offer Shopify
Upsell clicks and add-to-carts Google Analytics

What merchants say

Best app that I have on Shopify currently. It has allowed me to get rid of numerous design and upsell apps, saving me hundreds of dollars. Support is excellent as well. This is the app that I use on a daily basis and is a gamechanger.

MED-TAC International Corp.

United States · 6 months using Fudge

Read the customer stories

Shopify merchandising questions

Have your own questions?

What is merchandising on Shopify?

Deciding which products to show, in what order and with which offers. Good merchandising helps shoppers find more of what they want, which raises order value.

Does Fudge use Shopify’s own discounts?

Yes. Fudge creates offers with Shopify’s built-in discounts, so they work at checkout, and builds the storefront parts, like bundle blocks and cart upsells, in your theme.

Will offers eat into my margin?

Fudge reports what each discount cost next to order value and revenue while the offer ran, compared with the weeks before. Add your product costs in Shopify and it shows margin too.

Can I keep my bundle or upsell app?

Yes. Fudge works alongside your apps. Many stores switch once they see the built-in version working.

Can Fudge sort my collections?

Yes. Fudge can reorder collections by sales, margin or stock on a schedule you choose. You can pin products in place, keep sold-out products from crowding the top and leave hand-sorted collections alone.

What if my store doesn’t have much order history?

Fudge starts from your catalog, such as products from the same range or collection, and moves to your own order data as it builds up.

Guides and articles

Keep improving your store, without doing it all yourself

In your trial, see the opportunities Fudge finds in your store, and review its first drafts with your team.

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